Yeti Studio - A new take on their logo

In this project I was asked to create an interpretation of Yeti's logo. I believe a true Art Director should never stop pushing pixels. I sat down with Cinema4d and this is the process and results.

I started with a simple 2d reference of the logo.
Searching for fur and shape reference was the second step.
We now have a fully furry Yeti doll.👇
Let's make sure the fur is just right! 
And the final version...
Yeti is going places...
I really hope you enjoyed the process.❤

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